AddTension
Turkish label AddTension creates handmade, made-to-order jewelry in gold-plated sterling silver and sterling silver. The brand’s goal is to cut through the clamor of the [A]ttention [D]eficit [D]isorder culture in which we live with a design ethos it calls "contemporary primitive."
It is known for jewelry that embraces geometry in its designs to create this tactile, primitive connection with the wearer. With AddTension, the wearer is encouraged to relearn the process of filtering and focusing to find peace of mind and get in touch with elemental states.
It is known for jewelry that embraces geometry in its designs to create this tactile, primitive connection with the wearer. With AddTension, the wearer is encouraged to relearn the process of filtering and focusing to find peace of mind and get in touch with elemental states.
