Asomatav
The name Asomatav derives from the ancient Georgian Asomtavruli script, and this brand, which launched in Fall 2019, explores and celebrates Georgian authenticity, culture, and heritage under the leadership of creative director Natia Gvenetadze.
Her desire to honor family and tradition leads Asomatav to undertake modern reinterpretations of traditional national clothing. With its feminine prints and silhouettes, the label's unique collections seamlessly connect the past and the present.
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