Russian designer Olya Ginzburg describes her brand as artistic, ambitious, and emotional. As a former bar and gallery owner and current proprietor of an edgy concept shop in the historical center of St. Petersburg, Olya can be counted on for a fashion adventure. Indeed, her brand Ola Ola regularly flaunts the constraints of fashion, playing with mashups of silhouette, color, texture, and pattern to create an entirely new point of view.
Ola Ola’s focus on eclectic, whimsical, and avant-garde prints differentiates it from any other brand. As a result, the designer’s printed accessories and ready-to-wear pieces have become collector’s items coveted by a cadre of fashion-forward, international it girls.