Wearitbe is short for “Wear It Because It Matters,” words from a TED Talk that are the guiding light for the brand. Wearitbe’s goal is to create unique, vintage-inspired pieces that are adapted to today. Channeling the 1960s and 1970s, the styles are bold, graphic, and full of personality.
Transparency along with social and environmental awareness are fundamental for Wearitbe. Each piece is manufactured in a limited run from a small workshop in Toledo, Spain. Local companies oversee the entire supply chain, from the first sketch to production to labels and packaging, making the company a leader in the Spanish slow fashion movement.